Beginning a great advertising campaign in January in the overwhelmingly popular Wedding Channel Magazine, SecondFocus will again appear in the Summer 2006 California issue. Featuring a photograph from the bridal shoot with Jessica Sumner, the ad has a Summer look and feel having been shot by SecondFocus in the desert resort of Palm Springs, California. Stylist Matthew Emrick provided makeup and hairstyle design and as well provided wardrobe selection and preparation. Ad design is by Isaac Hinds of Lift Studios in Colorado.
"WeddingChannel.com is the definitive leader in the wedding industry, and the Web’s ultimate resource for all wedding-related services. The company’s innovative “bricks and clicks” strategy has enabled it to develop long-term relationships with couples as they progress from pre-engagement to post-honeymoon. WeddingChannel.com offers the most prestigious lineup of premier national retail partners on the Web, including Federated Department Stores, Tiffany & Co., Neiman Marcus, Crate & Barrel, Williams-Sonoma, Pottery Barn, BRIDE’S magazine, Zale Corporation, Yahoo!, AOL, GO and American Express Travel®. With these exclusive relationships and its wealth of engaging content WeddingChannel.com is revolutionizing the wedding planning process, providing a single, integrated resource serving the needs of engaged couples and their guests." - WeddingChannel.com.
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