Joe Weider; The Man Who Invented Muscles And Arnold...

The other day I had the great honor of photographing a legend of bodybuilding and in the world of health and fitness. Simply stated Joe Weider is the man who really brought weight lifting to the World. Only two other men can claim to be so instrumental in the modern world of muscles, one being Joe's brother Ben and the most amazing Jack LaLanne.



But Joe Weider has another claim to fame that no other man in the World can claim; he brought Arnold Schwarzenegger to the United States and truly started him on the course that in many ways changed so very much. Indeed it is said that Arnold is the most recognized human being on the planet.

It was an amazing day with Mr. Weider and to hear him recount so much so enthusiastically. It was very special but made special by the man, Joe Weider.

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